Fighter Shots was born during the global lockdowns of 2020, when founders Anna and Kavita Madhvani connected through their business school network with a shared passion for health, entrepreneurship and functional nutrition. Shortly after meeting, Kavita joined as co-founder and led the brand’s expansion into the Middle East, marking the beginning of Fighter Shots’ international growth.

The brand quickly gained momentum, securing £150K in funding via Crowdcube, closing the round ahead of schedule and attracting over 300 investors. In the same year, Fighter Shots’ Ginger Shot received a 1-Star Great Taste Award, praised by judges for its balance, impact and quality.

Today, Fighter Shots are available in over 10 countries worldwide, including the UK, UAE, Europe and the USA. We retail Fighter Shots products, offering bold, functional wellness shots designed to support modern, health-conscious lifestyles.